Pride. Loud, visible, real – and spelled out in full rainbow colours. This design is a celebration, a signal, a statement. It doesn't whisper, it shouts – in all six colours of the classic Pride flag. It says I’m here, I’m queer, and I’m not fading into the background. Whether you're out and proud, still finding your way, or just here to support the ones you love – this is for you.
The bold LOVE at the heart of the design makes no apologies. It's a Toronto-style nod to diversity, community, and unapologetic joy. From the 6ix to the suburbs, from quiet days to loud parades, Pride is more than a party. It's visibility. It's resistance. It's family.
This isn’t just rainbow aesthetics – it’s legacy. It’s a reminder that every colour has a story. And every story deserves to be seen.
Made from 100% combed, ring-spun organic cotton, this hoodie offers a heavyweight feel at 350 g/m² while staying soft and breathable. The regular fit and set-in sleeves ensure a relaxed yet structured silhouette. Featuring a double-layered hood with self-fabric lining and tonal metal-tipped drawstrings, it delivers both comfort and durability. The brushed interior adds cozy warmth – ideal for daily wear or cooler days.
